Knowledge Base/Knowledge Base/Messages

How Do I Create a Follow Up Message?

AWeber - Matt H
posted this on July 02, 2012 03:48 PM

To create and edit follow up messages in your AWeber account, you need to follow just a few simple steps in your control panel.

Note: This entry discusses creating autoresponder and follow up messages. For newsletter messages please see how to create and edit a broadcast.


Instructions for AWeber's current message editor are below. Instructions for the previous version of the editor are further down the page.

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Step By Step Instructions

  1. Under the "Messages" tab, click "Follow Up Series."

    21661363_step01.jpg

    Here, click the "Create A Follow Up" button.

    21661363_step02.jpg

  2. Right at the top of the new page, enter the subject for your message.

    KB0102_step03.png

    Note: You can add personalization fields using the "Personalize" button to the right.

    Next, click the "Templates" button to choose a starting template from the list. Many templates have color schemes you can select from below the the template itself.

    21661363_step04.jpg

    Once you've found the template that you'd like to work with, click the "Apply" button.
     
  3. Now it's time to start using the block editor. The editor has two major components: sections and blocks.

    Sections are the areas in a message where you can place your content. Templates come with a number of sections already in place, usually with some dummy text or images included. You can create new sections for content by clicking on a section and clicking the add row or add column buttons.

    KB0102_step05.png

    This allows you to add content to the new section of your message.

    Note: You can also change the alignment of the content in the section: sections can be top, center, or bottom aligned.

    Blocks are the actual content in your message (text, images, etc). You can drag and drop these blocks to move them around. To start working with a block, simply click on it.

    KB0102_step06.png

    Once you've clicked on the block, you'll see the options as above: the "X" will delete the block, the "+" will copy it, and on many blocks, the window to the right will allow you to customize it further:

    KB_createmessage_02.png

  4. To add new blocks to your message, simply drag them from the toolbar at the top of the message editor into the body of the message.

    KB_createmessage_03.png

    KB_createmessage_headline.pngThe "Headline" block creates a headline for your messages. Simply click on the block once you've placed it to edit the text.





    KB_createmessage_paragraph.pngThe "Paragraph" block creates a block of text. Again, just click to edit the text once you've placed the paragraph block.





    KB_createmessage_article.pngThe "Article" block creates a headline, a text area, and a "Read More" link. Click the text to edit it, and set the URL of the link in the window to the right. Some templates may include an image as well - if that's the case, you can edit the image via the window to the right as well.




    KB_createmessage_image.pngThe "Image" block allows you to insert an image into your message. The window to the right allows you to enter the URL of the image you'd like to display. You can also have the image link to another page when clicked, and provide the text that will appear when someone hovers their cursor over the image.



    KB_createmessage_button.pngThe "Button" block creates a clickable button. To the right, you can change the URL the button is linked to or replace the button with another image.





    KB_createmessage_followme.pngThe "Follow Me" block adds buttons to allow readers to follow you on Facebook and Twitter - simply add the social media accounts using the window to the right.





    KB_createmessage_product.pngThe "Product" block creates an image which you can replace with an image of your product, along with text for the product's name, description, and price. Finally, it comes with a button that can take customers to your order page. The image and button can be edited via the right side window.




    KB_createmessage_coupon.pngThe "Coupon" block is ideal for special offers or discounts, with a text area and a dashed border (think a cut-out coupon) by default. On the right, you can add a background image or change the border.





    mylogo.jpgSimilar to the "Image" block, the "Logo" block inserts an image, but automatically loads your logo if you've set one up on the "List Settings" page.





    KB_createmessage_signature.pngFinally, the "Signature" block adds your signature file to your message. Learn how to edit your signature file.





    divider_button.jpgThe Divider block allows you to add visible separation elements to your message with borders that are dotted, dashed, or solid.





    share_button.jpgThe Share block allows your readers to share a custom link of your choice to popular social networking sites like Facebook, Twitter, Google+, LinkingIn, and StumbleUpon. Add which services you would like to share to from the Share menu to the right.



  5. Once you have arranged the message's layout, you can start entering the actual text. When editing the text of your message (remember, just click on the text you want to change), you'll notice a toolbar at the top of the editor.

    KB_createmessage_04.png

    This toolbar will allow you to change the font, size, and other formatting of your text. Simply highlight the text you want to change, and use the toolbar to modify it.

    To create hyperlinks, highlight the text you'd like to turn into a link, then click the 21661363_linkbutton.jpg button in the toolbar. In the popup that appears just simply enter the URL you would like to link to.

    To use personalization fields, click the "Personalize" button. This will add the field to your message, and prompt you to choose what information should appear.

    KB_createmessage_05.png

    Note: You can always just click on the field again to change the content if you need to do so.
     
  6. Once you're done editing your message, scroll down to the bottom of the editor. To the lower left, you'll see the "Plain Text" settings.

    KB_createmessage_06.png

    By default, plain text will be auto-generated from the content of your HTML message. Checking the box to the left will allow you to customize the plain text version via the customize link that appears.

    To the lower right of the editor, you'll see two other buttons.

    KB_createmessage_07.png

    The paperclip button will allow you to add attachments. You can save your work with the "Save" button.

    When you're done, click the "Next" button.
     
  7. At the top of this page, you can enter the interval, the number of days between this message and the previous one.

    KB0102_step13.png

    Note: The first follow up message on your list will always be sent out immediately after a subscriber joins your list.

    Next, you can choose whether you'd like to use send windows or not. Simply click the button to enable them.

    KB0102_step14.png

    Once enabled, you can choose to have your follow up message sent only on certain dates and times by checking the days, choosing the times from drop downs, and clicking the plus button to add that send window to your message. Below, you can choose to send based on each subscriber's local time and  whether to have the send windows applied to all your follow ups.

    KB0102_step15.png

    When your message is scheduled, just hit the "Save & Exit" button to save your work, and you're done!

Using AWeber's Previous Editor?

  1. The first thing that will appear when you create a new message is the subject field. This will appear as the subject line in your subscribers' inboxes.

    KB0102_step16.png

  2. Moving down the page, you will see the HTML message area. If you want to use HTML features such as changing the font size or color or inserting images, you can use this area to do so.

    KB0102_step17.png

    Note that you can also learn to use templates in your HTML messages - the templates are listed to the right of the HTML message area.
     
  3. Below the HTML section is the plain text area. All your messages should have a plain text version in case some of your subscribers do not want to view HTML. Note that this doesn't work both ways - you don't need to have an HTML version if you don't want to.

    KB0102_step18.png

  4. If this is your first message, you can skip this step - for all other messages, you will next see a box asking you to provide an interval. This is the number of days after the previous message that this one will be sent.

    KB0102_step19.png

    In this area you will also see a checkbox for "Only deliver this message on certain days and times." If you are interested in sending the message on specific days of the week or times of day, learn to use our send windows feature.
     
  5. Once you're done, just click the "Save Message" button at the bottom of the page. Your message will be saved and will start going out at the interval that you set.

    It is a good idea to test your message once you've saved it. Click the "Send a test" link underneath of the message you'd like to test to send yourself a copy of your new follow up!

    21661363_step19.jpg
 
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