What should I know when switching to AWeber from Mailchimp?

We're so excited that you decided to move to AWeber from Mailchimp. We know change takes some getting used to. This article will help you understand the key differences between AWeber and Mailchimp so that you can get up and running as soon as possible. 

Firstly, we know that every email marketing platform uses different terminology. To help clear up any potential confusion, here’s a glossary to help you maneuver around your new AWeber account. 

Mailchimp Term AWeber Term Definition
Automations Campaigns

Autoresponder Series

Campaigns Broadcasts

A one-time message sent to a specific group of subscribers.

Contact Profile

Subscriber Information

Information associated with the email address of the person who has opted in to receive your emails (for example, name, date of sign up, any custom fields, etc.)

Contact Journey

Subscriber History

The record of actions related to a specific email address - messages sent, opened, links clicked, etc.



A person who has opted in to receive your emails.


Your AWeber account gives you access to tons of awesome features that will help you achieve your business goals and get success fast. Here’s what you can expect to get as an AWeber user. 

Feature Description
Delivering straight to the inbox

We've spent over 20 years actively working to ensure that our deliverability is top notch. This means that your message is more likely to land in your subscriber's main inbox when you send through AWeber than with any of those other email marketing platforms.

Smart Segmentation

The ability to segment your list based on custom fields, tags, and engagement with your messages allow you to target your subscribers with the content they want, boosting those open and click rates and, most importantly, visibility & potential sales!


If you need help, we’re just a phone call (or chat, or email) away! We’re always happy to help, so reach out whenever you need a helping hand. And if you need assistance moving your content from Mailchimp into AWeber, our Migrations team is happy to help!

Note: Segmentation is not available on the AWeber Free plan. Upgrade your account to be able to segment your lists and access many more features by clicking here, or by contacting our Customer Solutions team.

Further instructions on how to upgrade your account if needed can be found here.


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