How to set up DMARC to comply with Gmail and Yahoo Mail sender requirements

Who is this article for? 

Anyone sending email. Gmail and Yahoo Mail have announced they are putting new protections in place to keep inboxes safer and less spammy, which means all email senders will need to adhere to specific requirements to get delivered to inboxes. These new rules are now enforced by Gmail and Yahoo Mail as of Feb 2024 and apply to all senders everywhere, not just on the AWeber platform.


Setting up a DMARC record is important for keeping your emails legit and safe, especially given new requirements from Gmail and Yahoo Mail. (Related: What is DMARC Authentication?)


1. Automatic Connection

To setup your DMARC records, we recommend using our automated option, that will add the necessary records for you. This currently supports 40+ providers.
Note: If you don't see this option, then you'll need to manually create these records within your domain, to see more information regarding this, continue on to step 2.

To start, simply connect the blue "Connect Domain" text next to the domain you wish to setup DMARC for on the Domains & Addresses page in your account.

Connect Domain

Once you've done this a popup will appear prompting you to connect your domain to AWeber, simply click the "Continue" button.

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After a few moments of loading you'll be prompted to insert your login credentials for your domain provider or authorize directly via the domain provider you're using. Simply fill out the credentials and click "Continue."

If it directs you to the domain provider, follow along with the prompts within your domain providers until the records have been setup.

Connect Domain Login Credentials

It will take a few moments to authenticate the domain and setup the records automatically for you. Once it's complete it will inform you that your domain has been configured.

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You're done, at this point both your DMARC records and your DKIM records would be setup with your domain.

2. Access DNS Settings

Begin by accessing the DNS (Domain Name System) settings for your domain. This can usually be done through your domain registrar's control panel. This could be a provider like Namecheap, IONOS, Cloudflare, or many others.

Where do I go in my domain to configure my DKIM & DMARC records?

3. Locate Your Domain

Once you're logged in, find your domain and click on DNS Settings.

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Create a new DNS Record: 

Click "Create new record", choose TXT for the record type, and enter the following values. 

Type: TXT 
Value: v=DMARC1; p=none; pct=100;;

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RUA - Reporting Address The "rua" field is where mailbox providers will send DMARC reports. These reports are difficult to read and you probably just want to use our default reporting address listed above. There are also services available that will receive and analyze your DMARC reports for you that will provide you with an RUA reporting address. Here are a few popular ones to consider.

How do I check my DMARC policy is successfully installed?

Locate your domain on the Domains and Addresses page and click the gear icon.


Then, scroll down to the DMARC policy section to see your successfully installed DMARC. If needed, click the refresh button to manually force a refresh search of your DMARC policy.


That's it

Setting up a DMARC record might seem tricky if it's new to you. So, don't feel alone. You can reach out to AWeber for help and guidance - we're here for you. 

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