How do I use ad tracking with my sign up form?

If you'd like to track subscribers and/or segment your list using the "Ad Tracking" feature, you can follow these steps to use your own custom value.

Step By Step Instructions

  1. Go to the "Sign Up Forms" tab and click on the name of the form you wish to edit to open it.

    Click the form name

  2. Click the "Go To Step 2" button at the bottom of the screen to see the Settings page.
    Click Go To Step 2

  3. Click on the "Show Advanced Settings" button.

    Click Show Advanced Settings

  4. Enter an Ad Tracking value into the "Ad Tracking" input box.

    ad tracking section

    By default, the "Ad Tracking" value will match the name of a form. Here, you may change it to whatever you'd like.

    Note: Your custom value must not exceed 20 characters in length. Valid ad tracking names may contain letters, numbers, hyphens, or underscores, but not spaces. Ad Tracking values will only use lower case letters.
  5. Hit the "Save Your Form" button. If you haven't yet published it to your website, or if you've used the "Raw HTML Version" instead of the shorter "JavaScript Snippet" version, you will also need to publish or republish the form.
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