Why use confirmed opt-in?
Confirmed Opt-In helps prevent spam and ensure that only people who want your information are subscribed to your mailing list.
- It prevents people from subscribing to your list with an invalid or malicious address.
- It establishes a digital audit trail that shows how all subscribers requested your information.
- It protects you from false spam complaints.
As an ISP standard for managing mailing lists, confirmed opt-in ensures the best possible deliverability for your messages.