How do I use the Drag And Drop Email Builder?

After you have decided if you want to create a campaign, follow up or broadcast message you may have some questions on how our drag & drop message editor works.

Our editor is best described as a block editor where you click and drag various blocks for the different elements that you may want to place in your message. Instructions on how to drag and drop these blocks can be found below along with information on what each of the blocks does.

First, to access the "Drag & Drop Email Builder" you will want to hover your mouse over the arrow to the right of either the "Create A Broadcast" button or the "Create A Follow Up" button. From the drop down menu that appears, click on the "Drag & Email Builder" option.

Select the Drag and Drop Email Builder

Then, you'll want to edit the subject line of your message.

Subject added in text boz

Once you go to create a message you will see the various blocks for the different types of elements that you can drag into your message.

Available blocks in message editor

The first thing you will want to do is decide what elements you will want to place in your message. Below you will see how to actually drag and drop these blocks and further down the page you can see what each of the blocks actually does.

How do I drag and drop an element block?

To drag and drop a block all you will need to do is simply click and hold your mouse button on the block that you want to place in your message. In this example, we will insert an image block into our message.

Image Block is highlighted

Continue to hold down your mouse button and drag the block over into your message. If you are adding a block into a vacant row, the row will highlight blue.

Image Block into empty row

If you are adding a block in between other elements, a bold, blue line will populate which indicates where the block will be dropped in the message.

Blue line between two elements when block is between them

Once the block is dropped in, you can proceed to edit that block by clicking on it. You can add images between different element blocks in the editor.

You can move the position of a block in your message by clicking and holding down the Move tab next to the selected block. When you start to move the block, the new position will be indicated with a blue line.

Move icon selected

When you click to edit a block, you will see an Edit block icon. Once clicked, a text editing toolbar above will display. Blocks that can have text are the Paragraph, Article, Product, Coupon, or Signature blocks. So you can customize the text and insert links into those blocks in the areas where you can type text.

Edit block being seleced and toolbar displaying

What do the various blocks do?

There are 16 different blocks for various elements that you can place in your message. How these blocks are placed will help you with developing a layout for your content. Below you will find explanations on what each of these blocks do as well as examples of how the blocks look after they are dragged into the message.

Example of menu of Elements in the editorThe "Paragraph" block creates a block of text. Click on the block once you've placed it to edit the text.

Paragraph element with paragraph symbol

Article block The "Article" block creates a headline, a text area, and a "read more" link. Click the text to edit it, and set the URL of the link in the window to the right. Some templates may include an image as well - if that's the case, you can edit the image via the window to the right as well.

Edit Image in sidebar menu

Image block The "Image" block allows you to insert an image into your message. The window to the right allows you to upload your image directly to AWeber. You can also have the image link to another page when clicked, and provide the text that will appear when someone hovers their cursor over the image.

Example of image display

Button block The "Button" block creates a clickable button. To the right, you can change the URL the button is linked to or replace the button with another image.

Button example

Social Element The "Social" block adds buttons to allow readers to follow you on Facebook and Twitter - simply add the social media accounts using the window to the right.

Social Element Example

Product block The "Product" block creates an image which you can replace with an image of your product, along with text for the product's name, description, and price. Finally, it comes with a button that can take customers to your order page. The image and button can be edited via the right side window.

Product Element Example

Coupon block The "Coupon" block is ideal for special offers or discounts, with a text area and a dashed border (think a cut-out coupon) by default. On the right, you can add a background color or change the border.

Coupon Element Example

Logo block Similar to the "Image" block, the Logo block inserts an image, but automatically loads your logo if you've set one up on the "List Settings" page.

Logo Element Example

Signature block The "Signature" block adds your signature file to your message. Learn how to edit your signature file.

Signature Element Example

Divider block The "Divider" block allows you to add visible separation elements to your message with borders that are dotted, dashed, or solid. In this example we will show the 3 types of dividers there are (dashed, dotted, and solid).

Divider Element Example

Share Element The "Share" block allows your readers to share your broadcast to popular social networking sites like Facebook, Twitter, and LinkedIn. Add which services you would like to share to from the Share menu to the right.

Share Element Example

Row ElementThe "Row" block allows you to add a row in your message. You can fill that row with any of the other blocks, such as images, text, headlines, etc. You can even add columns to add different blocks side by side.

Blank Row Element

Video block The "Video" block allows you to add a YouTube or Vimeo video to your message. This will take a screenshot of your YouTube or Vimeo video and hyperlink the image with the URL of the YouTube or Vimeo video.

Video Element Example

Carousel ElementThe "Carousel" block allows you to add a carousel of images to your message. This will allow you to have multiple images that your readers can scroll through within this block. Before you are able to use this feature, you will need to be designated as an AMP-approved sender.

Carousel Element Example

Feed ElementThe "Feed" block allows you to add some of your recent blog posts to your messages. This requires you to have your RSS Feed URL which you can paste in the Feed options in the right settings menu.

Feed Element Example

If you have any further questions on how the drag & drop email builder works, please feel free to contact us!


What if I have issues designing my messages?

AWeber offers hundreds of templates you’re welcome to use! If you would ever find yourself wanting to modify an existing template or would like a custom template built for you to reflect your branding, our Template Team would be happy to modify existing templates or design a custom template for you!

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