If you send a message and the body section of the message exceeds 102KB, your Gmail subscribers will see the first 102KB of content and then see the following:
When the subscriber clicks to "View entire message", your message will be displayed in a new window. When Gmail displays your message, the body section of the message excludes the size of images. When you insert images into your AWeber message, the images would be hosted externally. Due to images being hosted externally, the images size would not effect whether or not Gmail clips your message.
Tips for avoiding clipped messages in Gmail
- Provide only relevant information in your messages. If you find yourself adding multiple paragraphs on the same topic, it may be best to provide only the key points in the message, and then direct your subscribers back to your website for more of an in depth review. You can easily accomplish this by adding hyperlinks to your messages.
- Each character is approximately 3-6 bytes in size. Due to this, it is recommended to avoid copying and pasting content from a website or word processing program. There is often encoding on the backend of the content from a website or word processing program, so when you copy the content from those sources and paste the content into your AWeber message, you’re likely increasing the size for those characters. The more this is done, the more likely you will reach Gmail’s 102KB display limit before the message is clipped. If you are unable to write your content directly within the message editor, it would be a good idea to paste your content into an unformatted, plain text editor such as:
- Break your message up into more than one message. If your message is covering multiple topics and making your email too long that it gets clipped, you could consider breaking up your message into multiple messages. By keeping your message content specific to one or a few items, this could help increase the overall engagement of your subscribers and increase future opens and clicks.