After clicking the button to "Create a Campaign," the first thing you're prompted to do is name the campaign. When trying to come up with a name for your campaign, it is a good idea to use a name that distinguishes it from any other campaigns you've created or plan to create.
If you're struggling to come up with a name, think about what the campaign is being created for. Is this a campaign for prospects, existing customers, blog subscribers, conference attendees? Try to start with a name that you'll easily remember, one which pertains to the type of subscribers in that campaign.
Can I change my campaign name later?
Yes! You can change the name of your campaign at any point. To do so, click on the name of the campaign.
Then, from the upper left hand corner of the editor, click the pencil symbol to change your campaign name.
Once complete, click the "Save & Exit" button located in the bottom right hand corner of the editor.