In order to ensure industry leading deliverability, AWeber authenticates all messages we send for our users automatically. While AWeber does basic authentication for you automatically, it is a best practice to also authenticate your own domain name to build the best email sending reputation possible.
We recommend creating custom DKIM and SPF records through your domain provider as those records tell the world that the emails you send from AWeber are valid and authorized. In this article, we will cover how to create these custom records, and how to ensure they are configured properly.
For more information on the standards that affect the deliverability of email messages, review our complete article on email authentication.
Verify your domain in AWeber
Visit the Domains and Addresses page found under Account Settings.
Enter your From address in the box at the top of the page and click "Send verification."
A message will pop over the page telling you to check your inbox. Click "Done" to continue.
You will now see your domain and From address on the account settings page. Your email address still needs to be verified.
You will receive an email from email@example.com asking you to verify your email address. Click the button to complete the process.
Your domain is now verified!
Next, set up SPF and DKIM for your domain
First, login to your domain provider's website to create DNS entries. Instructions on how to edit DNS records for several popular providers are listed below for your convenience:
Add three DKIM records
Create three new CNAME records with the following information.
Note: Replace example.com with your domain. Depending on your domain provider, you may or may not need to include your domain in the host name. Consult your domain provider for this information.
Why does AWeber ask you to create three CNAME records while other platforms only ask you to create one? To keep up with best practices, we rotate DKIM keys periodically to make sure they stay secure. Having three records allows us to do this rotation automatically without any action by yourself. Other platforms don't rotate their DKIM keys which can cause lower email deliverability.
Add an SPF record
If you already have an existing SPF record for your domain you'll need to add "include: send.aweber.com" after the "v=spf1" directive and the record must end in "~all". Otherwise, create a new TXT record with the following information.
Note: Replace example.com with your domain name. If prompted to select a host, use the "@" symbol.
|TXT (Text)||example.com||v=spf1 include:send.aweber.com ~all||Default|
Verify your DNS records
Once your records have been published, your domain will appear in AWeber as fully authenticated as seen on the Domains & Addresses page in Account Settings. Mail sent from AWeber for that email address will now be signed automatically with DKIM.
Note, if your domain isn't authenticating after setting up your DNS records properly, you may simply need to wait up to 48 hours for servers to see those changes.
A Note About DMARC and SPF Alignment
DMARC requires either SPF or DKIM alignment. After completing the instructions above, you will have DKIM authentication and you will pass the DMARC check even without SPF alignment. To clarify further, your SPF record is verified, however your SPF record will not align but your deliverability will not be negatively impacted.