How do I use the element blocks in AWeber's landing page builder?

Instructions on how to drag and drop these blocks can be found below along with information on what each of the blocks does. After you have decided you would like to collect subscribers through a Landing page, you may have some questions on what elements are available.

Our editor is best described as a block editor where you click and drag various blocks for the different elements that you may want to place in your Landing page. 

Click the "Landing Pages" tab, and then click the "Create a Landing Page" button.

Click Create a Landing Page


Hover over the template you'd like to use and click the "Choose template" button.

Template Options

Select the text box at the top left of the editor to name your landing page.

Enter Landing Page name in Text box in the top left corner


Once you go to create a Landing Page you will see the various blocks for the different types of elements that you can drag into your page on the left hand side of your screen.

Element blocks

In this article you will see how to actually drag and drop these blocks and further down the page you can see what each of the blocks actually does.


How do I drag and drop an element block?

To drag and drop a block, click and hold your mouse button on the block you want to add to your Landing Page. In this example, we will insert an image block into our Landing Page.

Hold down your mouse button and drag the block over into the Landing Page builder. If you are adding a block into a vacant row, the row will highlight blue.

Click and drag block

If you are adding a block in between other elements, a bold, blue line will populate which indicates where the block will be dropped in the Landing Page.Dropping block between existing elements

Once the block is dropped in, you can proceed to edit that block by clicking on it. 

Note: You can hide the blue tabs for each block by holding down "Option + Command" on a Mac or "Alt + Win" on a PC.

You can move the position of a block in your Landing Page by clicking and holding down the Move tab to the left of the block. When you start to move the block, the new position will be indicated with that blue line.

Moving crosshair button

When you click to edit a block, you will see a text editing toolbar above the blocks whenever you are using a Text element. So you can customize the text and insert links into those blocks in the areas where you can type text.

Text and formatting box above text

What do the various blocks do?

There are 11 different blocks for various elements that you can place in your Landing Page. How these blocks are placed will help you with developing a layout for your content. Below you will find explanations on what each of these blocks do as well as examples of how the blocks look after they are dragged into the Landing Page.


Text block The "Text" block creates a block of text. Again, just click to edit the text once you've placed the paragraph block.

Text Element Example

Image block The "Image" block allows you to insert an image into your Landing Page. The window to the right allows you to upload your image directly to AWeber. You can also have the image link to another page when clicked, and provide the text that will appear when someone hovers their cursor over the image.

Image element example

Video block The "Video" block allows you to add a YouTube or Vimeo video to your Landing Page. This will take a screenshot of your YouTube or Vimeo video and hyperlink the image with the URL of the YouTube or Vimeo video.

Video element example

Button block The "Button" block creates a clickable button. To the right, you can change the URL the button is linked to or replace the button with another image.

Button element example
 Form blockThe "Form" block creates a sign up form your subscribers can opt in on. To the right, you can change the custom fields, text color, font, and form type. In addition, under "Submission" you can change the thank you page.


Form element example


Social block The "Social" element allows you to add buttons to your Landing Page that link directly to your social media pages.


Social element example


Smart Content block The "Smart Content" block allows you to share images from sites like Flickr, Imgur, Instagram, and Giphy. Here are further instructions on setting up "Smart Content".

Smart Content URL field

Divider block The "Divider" block allows you to add visible separation elements to your Landing Page with borders that are dotted, dashed, or solid. In this example we will show the 3 types of dividers there are (dashed, dotted, and solid).

Divider element example


Pop-up block The "Pop Up" block allows you to add and format the Pop Up to appear in front of a darkened screen. Below is an example of what the sign up form as a Pop Up looks like.

Pop-up element example


Ecommerce blockThe "Ecommerce" block allows you to to sell different types of products including, eBooks and PDFs, Access to your webinars, Memberships, "How to" guides for your audience, etc.


Ecommerce element example


Row block The "Row" block allows you to add a row in your Landing Page. You can fill that row with any of the other blocks, such as images, text, video, etc. 

Row element example

If you have any further questions on how the drag & drop Landing Page builder works, please feel free to contact us!

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