In this article, we will be reviewing the different Automations that are available in your AWeber Pro account. With Automations, you have the ability to trigger actions within your account based on how a subscriber interacts with your List or Messages. Automations are a great tool to utilize for tracking your subscriber's behavior and creating targeted messaging.
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You can set open-based automations when a subscriber opens Campaign and Broadcast messages. Open automations can be beneficial in tracking your most engaged subscribers. As an example, you can trigger a special campaign for openers using tags.
When editing a Campaign, you'll have the option to set an automation to add or remove a tag or to remove subscriber from the campaign.
When scheduling a Broadcast message, you can add and remove tags based on if a subscriber opens your message.
You can set click-based automations when a subscriber clicks a link in Campaign and Broadcast messages. Click automations offer a great way to see how subscribers are interacting with your messages and send them future content based on their actions. As an example, if a subscriber clicks on a product link in a message, you can send a targeted email featuring that product using tags.
In a Campaign, you have the option to add or remove a tag or remove a subscriber from a campaign based on if a subscriber clicks a link in a message.
When scheduling a Broadcast message, you can add or remove tags based on if a subscriber clicks a link in the message.
With page hit automations, you can add and remove tags to your subscribers when they view specific pages on your tracked websites beyond the initial click-through.
You can set list-based automations to unsubscribe or subscribe people based on them subscribing or unsubscribing to/from a different list. List organization is key in managing your email marketing flow. A great way to use list automations is to aid updating a prospect to customer list.
Now that you know what automations are available, you can understand and connect with your subscribers in new ways.